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Style5 min read
The Chore Coat Was Built for Men Who Worked
French laborers wore it boxy, blue and patched at the elbow. Menswear adopted it as the jacket you reach for once you're done with blazers.
By Quiet Menace Editors /
Sneakers4 min read
ASICS Gel-Kayano 14 and the Second Life of a 2008 Runner
In 2008 it was the 14th edition of a stability shoe. Twelve years later Kiko Kostadinov pulled it from the archive because it looked faster than the one before it.
By Quiet Menace Editors /
Style4 min read
The Hoodie Started on a Rochester Sideline
A 1938 patent turned a sweatshirt sideways. Eighty years later MoMA collected it and Authentic Brands paid $1.2 billion for the company.
By Quiet Menace Editors /
Sneakers4 min read
The adidas Superstar and the Shell Toe That Outran the Court
Built in 1969 to pry American basketball away from canvas, the shell toe found its real audience on the street. Then Run-DMC pulled the laces.
By Quiet Menace Editors /
Watches4 min read
Cartier Santos, the Square Watch Built for a Man in the Sky
A Brazilian aviator could not check a pocket watch with both hands on the controls. Louis Cartier gave him a square one for the wrist.
By Quiet Menace Editors /
SneakersFeature5 min read
Air Jordan 1, the 1985 Sneaker That Built a Culture
Peter Moore's red, black and white high top turned a rookie endorsement into the most influential sneaker ever made. The ban myth turns out to be the best part.
By Quiet Menace Editors /
Watches4 min read
Casio G-Shock DW-5000C and the Watch That Wouldn't Break
A Casio designer threw prototypes out a bathroom window for two years. The answer came from a rubber ball in a Tokyo park.
By Quiet Menace Editors /
Grooming4 min read
Retinol for Men, Minus the Peeling Face
The vitamin A ingredient dermatologists rate so highly has a reputation for flaking skin. Most of that comes down to starting too fast.
By Quiet Menace Editors /
Grooming4 min read
Aesop and the Cult of the Brown Bottle
A hairdresser in Armadale mixed essential oils into hair color in 1987. The shops that followed never looked the same twice.
By Quiet Menace Editors /
Culture4 min read
Aimé Leon Dore and Teddy Santis, From Queens to Mulberry Street
A curtained shop on Mott Street, a Greek café on Mulberry and a forgotten 1989 basketball shoe. How a Queens kid built New York's most watched quiet label.
By Quiet Menace Editors /
