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Luxury Fashion

Virgil Abloh showed his first Louis Vuitton menswear collection in June 2018 on a rainbow runway in the gardens of the Palais-Royal, three months after the house named him artistic director. Luxury Fashion follows that house and the people who changed what luxury menswear looks like. Abloh died in November 2021, and in February 2023 Louis Vuitton named Pharrell Williams as his successor. Rei Kawakubo founded Comme des Garçons in Tokyo in 1969, and with Adrian Joffe she opened Dover Street Market in London in 2004, a store that put luxury labels next to young designers and streetwear. Jerry Lorenzo built Fear of God in Los Angeles into a luxury business without a European house behind it. Watches cross over here too, with the Cartier Tank and the Patek Philippe Nautilus. The coverage stays on the clothes and the business decisions behind them, and on the long back and forth between luxury houses and the street. Pharrell's debut in June 2023 took over the Pont Neuf in Paris and introduced Damoflage, a camouflage version of the house's Damier check.

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